Sofia Martinez
Hello: I am Sofia Martinez,
Product Designer. Transforming ideas into captivating experiences that inspire and connect.
Product Designer
Senior Product Designer with over 5 years of experience leading the transformation and creation of digital products (End-to-End). Specialized in translating business strategies into scalable solutions, with advanced command of UX Research, Design Systems, Accessibility (WCAG 2.2),
and the strategic integration of AI to optimize the product lifecycle efficiency. Distinguished by fluent technical communication with engineering teams and stakeholders, ensuring alignment between design, business, and development.
Leadership and Creativity
I transform ideas into reality, leading teams and ensuring successful project delivery.
Operational efficiency
Holistic analysis of organizational systems to identify opportunities for improvement.
Design Thinking
Applying design thinking to create
optimal solutions
Assertive Communication
Skills to communicate effectively,
receptive and convincing.
My toolbox
My clients
Experience
Find out more about me, my career and projects in the 'About me' section or by downloading my Curriculum Vitae by clicking on 'Curriculum'.
Product Designer | Sofka (09/2024 - present)
UX-UI Leader | Octans Digital Services (02/2022 - 02/2024
UI Designer | Colsubsidio (10/2021 - 02/2022)
UX-UI Research Project | National University of Colombia (02/2021- 09/2021)
User Experience Designer | Aura de los Angeles (02/2018 - 02/2019)
UX-UI Leader | Citrux Digital (05/2024 -09/2024)
